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March

What are the goals Aussies have been googling this summer?

Catherine Birchall

A recent study revealed that the top personal goal researched by Aussies in the summer was “how to lose weight”, followed by “how to eat healthy”*. This might not be too surprising, as this is a common trend in the new year when a lot of us try to start and stick to a resolution or two.

The study listed the top ten personal goals searches by Aussies nationwide as:

  1. How to lose weight
  2. How to eat healthy
  3. How to drink more water
  4. Stop snoring
  5. Quit smoking
  6. Develop career path
  7. How to stop drinking
  8. How to get better sleep
  9. How to stop overthinking
  10. How to budget

What might be surprising here is that researching "how to budget" came in as the tenth highest goal, and no other financial related goals are mentioned. With all the economic issues happening at the moment, the fact that almost all of these searches are related to physical wellness, rather than financial wellness is interesting.

Learning to budget is one of the best skills to learn, no matter what age you’re at. A budget can help you work towards long-term goals, tackle overspending, pay off debt, financially prepare for emergencies, and can reveal your true spending habits (there are times when we don’t always know where all our money goes).

Financial wellbeing is intertwined with different areas of our lives, even the ones on the list above. When we are stressed or worried about money it can have a knock-on effect across these areas. Financial wellbeing isn’t just a buzz term being thrown about by HR managers. It’s about getting to a place where money doesn’t rule all areas of your world.

So, if you haven’t googled “how to budget” yet, or if you already have a budget in place, take a moment to think about other personal goals you have. Chances are they may be helped by giving your expenses a once over.

*news.com.au, ‘Research discovers top-searched personal goals for Australians’ (study by CPR First Aid)

About the Author

Catherine is the Founder of Money101. Having pioneered the development of digital financial education content in Australia in the early 2000s, she founded Money101 in 2004. Catherine remains a passionate evangelist for financial wellbeing and education.

Education: MBA, Business Administration and Management, General; Diploma of Financial Services, Financial Planning; B.A. Communications, Liberal Studies

Want to support your staff with a market-leading digital financial wellbeing program or leverage money education to attract and retain clients? Contact Money101 today!

General non-advice disclaimer

The information contained in this article is of a general nature, is provided for education purposes only and does not constitute financial advice. It has been prepared without taking into account your particular financial circumstances or objectives. You should consider the appropriateness of the information as it relates to you. You may wish to consult an adviser before you make any decisions relating to your financial affairs.

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